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Contributors

Daniel CohenDaniel Cohen joined Carmel Ventures in mid-2013 as a General Partner, with more than 11 years of VC experience. Daniel investment interests include digital media and consumer internet.
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Amit AshkenaziAmit joined Viola Growth in 2012 and currently serves as a Partner in the fund.
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Ran LevitzkyRan Levitzky is a Principal at Carmel Ventures.
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Ronen NirRonen Joined Carmel Ventures in February 2008 and currently serves as a General Partner. Ronen's investment areas focus on SaaS, big data, cyber security and internet.
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Ofer BrandesOfer is CTO at Carmel Ventures. He is involved in the technological evaluation aspects of the due diligence process and works with CTOs and R&D managers of portfolio companies post-investment.
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Noya LizorNoya is Director of Content at Viola Group and Managing Editor of Viola-Notes.com
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Ori BendoriOri Bendori has been a General Partner at Carmel Ventures since 2004 and focuses primarily on investments in the areas of Communications, Infrastructure, Semiconductors and Energy.
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Omry Ben DavidOmry is a Partner at Carmel Ventures. His investment focus includes Enterprise / SME Software, FinTech, SaaS, Cloud Infrastructure and related fields.
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Guest Contributors

Moran BarneaMoran is the co-founder of No CMO, which provides online marketing strategies for founders and companies without a CMO.
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Ori LahavOri Lahav is Co-Founder and General Manager, Israel at Outbrain. Ori oversees the company's R&D center located in Israel.
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Jonathan NimrodiJonathan is CEO and Head of Inbound Marketing at Cookie Jar, a growth hacking firm specializing in funnel optimization, CRO & social media management, marketing, advertising and measurement.
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Carmel YoeliCarmel Yoeli is the co-founder and CEO of Atreo, a technology marketing agency that focuses exclusively on hi-tech, strategic B2B marketing.
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Pamela BeckerPamela is the VP Global Marketing at Matomy. She previously held senior marketing positions at Carmel Ventures portfolio companies ironSource and MyThings.
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Saar BrodskySaar Brodsky is the co-founder and VP Creative of Atreo, a technology marketing agency that focuses exclusively on hi-tech, strategic B2B marketing.
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Alon WeinbergAlon is a Director at Dell Technologies Capital and was also formerly a Principal at Carmel Ventures.
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Tomer Bar-ZeevTomer Bar-Zeev is the Co-founder and CEO of ironSource, a global technology powerhouse connecting users and apps across devices and platforms.
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Shiri GrosbardShiri is Co-founder and VP Marketing at Join - Digital Talent Agency.
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Jonny SteelAs VP Marketing, Jonny spreads the word about Payoneer empowering global commerce by connecting businesses, professionals, countries and currencies with its innovative cross-border payments platform.
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Doron GordonDoron is a successful entrepreneur and the Founder and CEO of Samanage.
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Irit KahanIrit covers Israel-related investments for Deutsche Telekom Capital Partners.
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Elad ManishvizElad is CMO at RR Media. He has over 15 years of experience and business leadership in the digital media, video, entertainment and advertising industries.
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Lior AshLior is Co-founder and CTO @ Splacer.co
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Assaf GueryAssaf Guery is a design consultancy executive with over 20 years of experience helping global hi-tech leaders and startups solve their most pressing branding challenges.
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Roy KliegerRoy Klieger is a seasoned product expert with vast experience in mobile and Internet apps & services.
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Danna ZakaiDanna Zakai is an Inside Sales Trainer who specializes in the B2B global market.
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Yoni EpsteinYoni is a Senior Product Manager at Taboola. He was also a Senior Associate at Viola Growth from 2015-2017.
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Einav LavivEinav Laviv is a full-stack startup marketing expert and the Co-founder of G2Mteam.
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John LoGiocoJohn LoGioco is President & Chief Operating Officer at Phrasetech. Prior to joining Phrasetech, John was Executive Vice President and member of the founding team at Outbrain.
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Eitan ChitayatEitan Chitayat is the founder and creative director of the natie branding agency, based in Tel Aviv.
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Maya PizovMaya joined enSilo as VP Business Development in April 2015. Prior to that she was a Principal at Carmel Ventures from 2012 - 2015. She has over 7 years of experience in product management, program and account management from leading tech firms and the Israeli Ministry of Defense.
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David SchapiroDavid Schapiro is a visionary and seasoned executive with over 30 years’ experience in business management and product leadership in global SaaS and enterprise software companies.
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Viola Notes is a Viola Group blog designed to empower tech companies for growth.

It is aimed at entrepreneurs and business people who want to benefit from the experience and insights of industry experts and covers a wide range of topics including entrepreneurship (and all that it entails), building successful companies, business growth, funding options, online marketing and technology trends in industries such as enterprise software, storage, cyber security, SaaS, digital media, advertising, FinTech, e-commerce, big data, mobile, gaming and more.

The blog also offers insights and tips on issues that are uniquely relevant to Israeli startups.

We invite you to sign up for our email updates and follow Viola Notes on LinkedIn, Twitter and Facebook.

Viola Notes is managed by Noya Lizor.


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With over $2 Billion under management, Viola Group is Israel’s premier technology oriented private equity investment group.

The group includes four independent best of class partnerships including: Carmel Ventures – a top tier Venture Capital fund; Viola Credit – a leading equity-based lending fund; Viola Private Equity – a technology focused growth capital and buyout fund; and Viola Partners – an exclusive investment fund mainly for private investors.

The name “Viola” was chosen back in 2006 because aside from the dulcet sounds of this soothing musical instrument, its four strings were also symbolic of the four founding Partners of the Group – the late Aharon Dovrat, his son Shlomo Dovrat, Avi zeevi and Harel Beit-On – and the four Viola Group partnerships all working harmoniously together to offer a variety of funding solutions to companies at every stage of their lifecycle.

Each of the Group’s four partnerships operates independently while enjoying access to market and technology research and insights, global tier-one investors, superior investment opportunities, a global industrial network, and leading management and investment talent. The partnerships identify, partner with and actively support leading entrepreneurs and high potential, growth-oriented enterprises and investment funds.

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