Hey! Like what you see so far?
Sign up now to get updates on our latest posts.


Noya LizorNoya is Director of Content at Viola Group and Managing Editor of Viola-Notes.com
Ori BendoriOri Bendori has been a General Partner at Carmel Ventures since 2004 and focuses primarily on investments in the areas of Communications, Infrastructure, Semiconductors and Energy.
Amit AshkenaziAmit joined Viola Growth in 2012 and currently serves as a Partner in the fund.
Ran LevitzkyRan Levitzky is a Principal at Carmel Ventures.
Omry Ben DavidOmry is a Partner at Carmel Ventures. His investment focus includes Enterprise / SME Software, FinTech, SaaS, Cloud Infrastructure and related fields.
Ronen NirRonen Joined Carmel Ventures in February 2008 and currently serves as a General Partner. Ronen's investment areas focus on SaaS, big data, cyber security and internet.
Daniel CohenDaniel Cohen joined Carmel Ventures in mid-2013 as a General Partner, with more than 11 years of VC experience. Daniel investment interests include digital media and consumer internet.
Ofer BrandesOfer is CTO at Carmel Ventures. He is involved in the technological evaluation aspects of the due diligence process and works with CTOs and R&D managers of portfolio companies post-investment.
See All

Guest Contributors

Assaf GueryAssaf Guery is a design consultancy executive with over 20 years of experience helping global hi-tech leaders and startups solve their most pressing branding challenges.
Maya PizovMaya joined enSilo as VP Business Development in April 2015. Prior to that she was a Principal at Carmel Ventures from 2012 - 2015. She has over 7 years of experience in product management, program and account management from leading tech firms and the Israeli Ministry of Defense.
Ori LahavOri Lahav is Co-Founder and General Manager, Israel at Outbrain. Ori oversees the company's R&D center located in Israel.
Tomer Bar-ZeevTomer Bar-Zeev is the Co-founder and CEO of ironSource, a global technology powerhouse connecting users and apps across devices and platforms.
Roy KliegerRoy Klieger is a seasoned product expert with vast experience in mobile and Internet apps & services.
Pamela BeckerPamela is the VP Global Marketing at Matomy. She previously held senior marketing positions at Carmel Ventures portfolio companies ironSource and MyThings.
Shiri GrosbardShiri is Co-founder and VP Marketing at Join - Digital Talent Agency.
Danna ZakaiDanna Zakai is an Inside Sales Trainer who specializes in the B2B global market.
Eitan ChitayatEitan Chitayat is the founder and creative director of the natie branding agency, based in Tel Aviv.
Elad ManishvizElad is CMO at RR Media. He has over 15 years of experience and business leadership in the digital media, video, entertainment and advertising industries.
Carmel YoeliCarmel Yoeli is the co-founder and CEO of Atreo, a technology marketing agency that focuses exclusively on hi-tech, strategic B2B marketing.
Saar BrodskySaar Brodsky is the co-founder and VP Creative of Atreo, a technology marketing agency that focuses exclusively on hi-tech, strategic B2B marketing.
Lior AshLior is Co-founder and CTO @ Splacer.co
Yoni EpsteinYoni is a Senior Product Manager at Taboola. He was also a Senior Associate at Viola Growth from 2015-2017.
Jonny SteelAs VP Marketing, Jonny spreads the word about Payoneer empowering global commerce by connecting businesses, professionals, countries and currencies with its innovative cross-border payments platform.
Alon WeinbergAlon is a Director at Dell Technologies Capital and was also formerly a Principal at Carmel Ventures.
Jonathan NimrodiJonathan is CEO and Head of Inbound Marketing at Cookie Jar, a growth hacking firm specializing in funnel optimization, CRO & social media management, marketing, advertising and measurement.
Moran BarneaMoran is the co-founder of No CMO, which provides online marketing strategies for founders and companies without a CMO.
Irit KahanIrit covers Israel-related investments for Deutsche Telekom Capital Partners.
Doron GordonDoron is a successful entrepreneur and the Founder and CEO of Samanage.
David SchapiroDavid Schapiro is a visionary and seasoned executive with over 30 years’ experience in business management and product leadership in global SaaS and enterprise software companies.
John LoGiocoJohn LoGioco is President & Chief Operating Officer at Phrasetech. Prior to joining Phrasetech, John was Executive Vice President and member of the founding team at Outbrain.
Einav LavivEinav Laviv is a full-stack startup marketing expert and the Co-founder of G2Mteam.
See All

6½ Financial Services that are ripe for disruption by innovation in Fintech

June 28, 2017
At Carmel, we are long on Fintech, and believe that Israel is uniquely positioned as a fertile ground for growing successful Finte... MORE
FinTech Innovation Viola Notes

The impact of the $13.7 billion Amazon-Whole Foods deal on the current M&A world

June 18, 2017
Like many, I was amazed on Friday afternoon by the news that Amazon has announced the acquisition of Whole Foods. Most people were... MORE
e-commerce shopping trolley

Marketing is from Mars, Sales is from Venus

June 13, 2017
In B2B companies, so much rides on achieving an optimal sales funnel, that if there’s a point in that funnel that’s “broken... MORE
business conflict

Startup Sales: How to set (and meet) sales goals and targets like a boss

June 12, 2017
The following is a guest post by Inside Sales trainer, Danna Zakai. For some people, goals and targets present an instant sourc... MORE
Setting sales targets like a boss

What startups should know about marketing to a foreign audience (it’s not just about translation)

June 07, 2017
The following is a guest post by Eitan Chitayat, founder of the global natie agency. If you’re marketing a new product in you... MORE
holding a globe

Diversity in Israeli High-Tech and Venture Capital: A New Hope

June 06, 2017
Last week, for the first time in my life, I had the honor of visiting the residence of the President of Israel, Revuen Rivlin. It ... MORE
Participants of the #PowerInDiversity initiative with Israeli President Reuven Rivlin at his residence, May 28, 2017

Less is more: How to present your startup financials in just 3 slides

May 29, 2017
As a follow up to my last blog post on 5 tips for building your startup's financial plan, here are 3 simple slide examples you cou... MORE
Startup calculations

5 Myths about female entrepreneurs I’m delighted to bust as the only male in a 3-member founding team

May 16, 2017
The following is a guest post by Lior Ash, Co-founder and CTO at Splacer. Female entrepreneurs are very rare. In Israel, for ex... MORE
Splacer's founding team: Lior Ash (CTO), Adi Biran (CEO) & Lihi Gerstner (CMO)

[VIDEO] Viola Who?? Meet Amit Ashkenazi, Partner @ Viola Growth

May 04, 2017
As part of our new "Viola Who??" series, we're pleased to present a collection of mini-interviews (a.k.a. fun-terviews :-) ) to in... MORE
Viola Who?? Meet Amit Ashkenazi, Partner @ Viola Growth

5 Tips for building a financial plan for your startup (and why it’s more important for you than for your VCs)

April 26, 2017
No matter how promising your startup is, not having a sound financial plan to follow – even at an early stage – is a risky bus... MORE
looking at finance documents - viola notes

4 Takeaways from Leigh Gallagher’s new book – The Airbnb Story

April 25, 2017
I just finished Leigh Gallagher’s latest book The Airbnb Story – a rather short read (200+ pages) that provides a very good, w... MORE

How to do global PR with or without a budget: 12 tips from ZCast’s Hillel Fuld and Payoneer’s Jonny Steel

April 09, 2017
In our latest V+ CMO Forum session for our portfolio companies’ Heads of Marketing, we featured a topic that continues to be an ... MORE
Viola Notes - I Love This Brand
IP Blocking Protection is enabled by IP Address Blocker from LionScripts.com.